This is a high quality medical life saving product company. Here we bring whopping 1146% ROAS for this B2B E-Commerce medical supply business.
Our Analytics :
Matrices of Case Study
Nov 2021 – March 25, 2022
Nationwide
$13,979 in total ad spend
Avg. CPC $2.36
$16.85 avg cost per sale
15.36% Conversion Rate
829 Conversions
$193 avg. conversion value
Total revenue: $160,212.00
Pro Tips for Running Successful Google's shopping campaigns:
Have a good strategy for long-tail keywords :
Keyword research is critical to long-term success in Google Ads. Make sure that you’re spending the time it takes to find the long-tail keywords that are working for your campaign. These keywords tend to be cheaper and more effective in terms of driving conversions.
Optimize your product feed :
Google shopping campaigns are based on an eCommerce product feed that pulls directly from your website. Make sure to write detailed product descriptions and provide as many product variables as possible; things like colors, materials, sizes, origin, etc. This will help Google to deliver your products when they are most relevant.
Know your demographics :
It might sound obvious, but you have to know who your customer is. This will give you the ability to use correct language in your product description, identify the right channels for proactive advertising, and position your offers to resonate with your target avatar.
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